TKB Newsletter – June 22, 2020 – Wayfinding and Signage

COVID-19 has forced companies and individuals everywhere to adapt, creating new procedures and guidelines for everything from wearing a mask to safely navigating a business. Now comes the new challenge of communicating these measures in an easy to understand way. Signage is a simple and effective way to share your message but can easily be muddled by poor text, graphics, or placement. Listed below are a few simple strategies to keep in mind when creating your own signage.

newsletter-005-graphic

 

Visit the CDC website below for general guidelines on social distancing. Re-opening strategies as recommended by the CDC post the pandemic: https://www.cdc.gov/physicalactivity/activepeoplehealthynation/strategies-to-increase-physical-activity/prompts-to-encourage-physical-activity.html

 

Industry Solutions:

Effective Wayfinding and Coronavirus (COVID-19) Signage for Hospitals, Health Systems, and Medical Centers

How Brands Are Revamping Their Logos and Taglines During COVID-19

https://www.cgdetroit.com/post-covid-signage/

Hospital Wayfinding Program at Kaleida Hospital